By admin On September 28, 2010
Many of us who work from home know how difficult it is to have an online career and how challenging it is to fulfill our tasks and responsibilities as Internet marketers. We need to constantly promote and expose our brand, whatever that is. It could be your official website or it could just be a line-up of the products you are selling over the Internet. Some would prefer to focus on promoting their squeeze pages or YouTube channel. It’s a different thing for everybody and you should find out what marketing tactics will work for you the most.
If you have a great site filled with unique and interesting content, perhaps you have been trying to increase its visibility in the search engines so that more potential customers or readers can see it. Aside from search engine optimization (SEO), there are other ways that you can try to help you find some traffic for your site. How about you try social bookmarking?
Known as one of the effective social media marketing strategies, social bookmarking has its own share of pros and cons but still, many individuals who have online business and work from home still make sure they include this in their marketing plan. What’s great about social bookmarking is when you carry it out right, it can do wonders for you and your work from home.
One notable benefit of involving social bookmarking into your plans is the fact that many people are checking out their favorite social bookmarking sites almost every day. And not to mention that hundreds or thousands of individuals have active accounts on these site. This just means you already have access to an ocean rather than a small pond. Your next concern is to learn how to lure those plenty of fishes also known as customers to take your bait.
The importance of social bookmarking sites and the bookmarking itself can be realized when newer content overshadows the old content. Even though there are latest ones, the previous content can still prove to be beneficial or something you can use later on. You can avoid losing the information you want by just bookmarking it. After all, that’s the basic function of such sites.
Now social bookmarking sites have evolved from just a tool that helps you store or save links of your favorite sites into a growing online community of users. Today’s bookmarking sites allows you to make friends, comment on what others have bookmarked and share interests and information with other like-minded individuals.
But perhaps the most important function of those social bookmarking sites in relation to your work from home is that it can give your site, video clip, blog post or squeeze page the traffic you desire. Take note that this will still require some hard work and a little creativity. Don’t be lazy.
By admin On September 21, 2010
Sometimes when you say work from home, it doesn’t really mean getting jobs offered over the Internet. It may just simply mean that you are working from home and running a certain business from home. This concept applies to those individuals who pretty much know their way around their crafts. If there are certain stuff you can produce and sell online, then why not start your business or work from home with that?
There are already stories told about various successes of people who focused on making crafts and selling them online. This just means that this type of work from home delivers as well but you have to remember that crafts-making is as challenging as those online job opportunities or perhaps more. If you don’t have the proper skills and knowledge and if you don’t know what you are doing, chances are you’re going to fail or end up quitting.
However, if you are quite determined to go for this as your source of income, here are some stuff you can produce and sell online:
These are perhaps one of the most popular and earliest crafts sold online and up to now, it’s still in-demand and has a huge following. One notable thing about beads and why a lot of people are inclined to producing and selling them online is that they are quite easy to make. In just one day, you can produce as many as you can, given that there are no distractions with your work. This is quite great because the more beads you produce, the more you can sell and the more you can sell, the more profits to gain.
Cakes and Pastries
If your skills are more into the culinary or specifically, baking side, you can whip up some cakes and pastries to sell online. These are great for food enthusiasts and many of us just love to eat these yummy creations. This business is also profitable because almost every day, different people are celebrating various events in their lives such as birthdays, weddings, anniversaries and others. Don’t forget the holidays which will surely make you very busy as well baking cakes.
Custom apparels or personalized shirts are becoming a new breed of best-sellers online. For those individuals who can’t afford designer shirts from several world-renowned brand names in the clothing and fashion industry, they can always go for or prefer sporting shirts that speak more of their personality and their thoughts. No wonder customized shirts are such a huge hit. This is another idea for your business or work from home. Try to create a site wherein you can display a gallery of photos of the shirts you’ve made.
Aside from those things mentioned, other stuff you can produce and sell online may include balloons, paintings, scrapbooks, pots, pies, cross stitches, etc. If you have skills in making similar crafts and if you think you can pull off a business or work from home selling those creations of yours, then you have to try this type of job and see where it leads you.
By admin On September 20, 2010
Are you running an e-book business? Does your work from home involve creating, writing, selling and distributing different kinds of e-books in your niche? If your answers are yes, then you know for a fact that this particular online business is no walk in the park. Just like other Internet jobs or any work for that matter, you have to consider a lot of things.
For running an e-book business, the following are three of those important things you need to put into consideration especially if you want to become successful and productive:
This is top priority. When they say that content is king, then it surely is. The whole purpose of writing e-books is to provide useful information to those who need it in the form of content. It should be understood that you have to create quality content in order to establish a good reputation as an author of these e-books.
Many individuals or fellow Internet marketers are also doing this as part of their work from home so no doubt there’s competition. What you have to do is to give the people or the readers a good reason to support your e-books. Giving them interesting and helpful content every time might do the job. You can find other ways to lure in customers if you make use of your creative mind.
E-book Designs and Covers
Although content is considered very much important when you work from home running your e-book business, this does not mean you should ignore the significance of e-book designs and covers altogether. You know very well that the cover and the design for your e-book play a key role in e-book marketing and e-book selling. One can’t deny the fact that the average attention span of many folks nowadays are so short. The strategy is to catch their attention first and that’s what those e-book designs and covers are for.
There are lots of free design templates for covers and for the rest of the e-book that are available over the Internet. If you want to, you can make use of them or better yet, if you have sufficient funds, you can hire a professional to create your own customized templates on your behalf. It’s also possible to go after those paid e-book design templates.
Aside from the cover and design, another important thing to consider when running this e-book business is the title you come up with for every e-book since it contributed to your work from home and e-book marketing. Just like when you write articles, you should make sure your e-book titles are interesting and catchy enough. It must be straight to the point as well. What the title says should be somehow a summary of the whole e-book. This just means that you don’t have to promise or put anything in your e-book title if it’s not found in the content.
Take note of these three important factors and make sure you don’t mess them up. They may be minor details for some but if you really understand how to make your e-book business work, you know that you will have to start with those details. Check out more e-book related tips once you’ve got those three things covered.
By admin On September 17, 2010
There are many reasons why a lot of Internet marketers and folks who work from home include blogging in their marketing campaigns. Blogs are known to bring some traffic to your website, landing pages or social networking profile. They are also great link building tools and may give you an edge in terms of search engine rankings if you know how to utilize them well. Through blogs, you can share with others especially your customers or followers your knowledge or expertise. This will show them how professional and passionate you are in your chosen niche and work.
So you’d better make sure that most, if not all, of your blog posts are worth reading. Write content that can really fulfill your blog’s purpose and is able to meet the needs of your customers. If you find yourself struggling with this task, why don’t you try searching and learning some useful blogging or blog posting tips? Sure enough, you can find a lot of information about that online. One example of those tips is the fact that you should make your blog posts look as good as possible to the readers. Presentation is important even in cooking and other fields as well. You have to remember that no matter how great and unique your content is, readers will not be engaged to check it out if the blog post looks kinda crappy.
Although presentation is pretty important, this doesn’t mean that you shouldn’t put enough effort and attention to the content of your blog posts anymore. It’s another part of the equation and without it, your blogging efforts will only be put to waste. As a blogger, you know that you should come up with as many blog posts per week as you can. Some provide daily content while others write stuff every other day.
If you are going for quantity, you know that you only have to write for a limited amount of time since there are more blog posts left for you to finish. Many consider or call this as express writing. But why don’t you try working on something for, say, eight hours? You can do this from time to time like once a week or once in every two weeks. The advantage of spending more time on a certain blog post is you will be able to really polish it close to perfection. You can make it really valuable and meaningful and chances are people will notice that as well.
Some of our fellow marketers and individuals who work from home have attested that their blog posts which have landed in the front page of sites like Reddit, StumbleUpon and Digg are those that they have spent more time to produce. That goes to show that you can either come up with a popular post or be contented with the daily random ones you are creating.
Another one of those blog posting tips is this: you should be able to tell your readers right away what’s in store for them when they read your blog post. Just like what they always say, cut to the chase and tell them early on why they have to lend their time and attention in reading the content of your blog post. You can state that, “In this blog post, you will learn this and that and will have an idea how to do this or that,” those sorts of things.
You know your work from home and your marketing campaign may require you to learn more blog posting tips. This is to fully maximize the purpose of your blog. If you become successful doing that, you are surely going to reap the rewards and that’s indeed the best part of it.
By admin On September 14, 2010
It’s no surprise how online forums serve as effective tools for Internet marketers to expose their brands, generate traffic to their landing pages and build back links for their sites. You know you can do great with forum marketing especially for your business or work from home. All you need is to do the right things and avoid doing the wrong ones. You should be able to know what forum marketing mistakes to avoid so that your efforts won’t be wasted.
First of all, when joining forums, you are required to introduce and present yourself to the community. Most, if not all, online forums have a certain “Introduction” thread wherein newly signed-up members can say “Hi!” and share some information about themselves. Why is this important? It’s because the forum owner, the moderators and members will not tolerate spammers or lurkers in their community. There should be a mutual relationship within these forums. You can get details but make sure you share some useful and helpful facts as well. If you don’t introduce yourself, you are likely to be considered a spammer or a lurker. That’s not going to help you much with your work from home and forum marketing efforts. So be sure to introduce yourself right away after signing up.
Perhaps another one of the many forum marketing mistakes to avoid is spending too much time in these forums without doing anything productive. There is really that tendency to forget the time and the stuff you have to do when you visit your favorite forums. Some of the activities that may keep you preoccupied is having conversations with your forum friends, reading a number of posts or posting on certain threads or discussions that are not relevant to your tasks or where your post don’t count and your signature won’t be displayed. Focus on what you need to do in these forums and move on to your other important tasks. Don’t stay long there unless it’s necessary.
If you are given the chance, keep in mind to always use the signature and use it in a way that conforms to the forum rules and guidelines. This may not be believable but there are Internet marketers and folks who work from home especially the new ones who tend to forget or ignore their profile signature. This is a big no in forum marketing. Make sure you understand how significant forum signatures are and how to make use of them properly.
If you are trying to learn what forum marketing mistakes to avoid, you may want to consider joining more actively and sharing more of your knowledge or expertise in the forums you are in. Like what they always say, don’t be selfish. It’s a give-and-take in these forums and it won’t be fair if you just obtain details there and leave without helping the community.
You must be able to come up with neat and effective forum marketing strategies. Doing forum posting just for the heck of it isn’t going to take you or your work from home to the top or anywhere for that matter. You need to think what’s best to do. You need to be creative. You need to be strategic. Try learning from your competitions or asking well-known marketing gurus for guidance. Start taking action.
The last but definitely not the least forum marketing mistake that you should avoid committing is making more than enough enemies inside the forum. It’s quite expected that you may have a few people in there wherein you don’t exactly agree with. That happens. However, try not to offend anyone or ignite a feud with your fellow forum members. As much as possible, stay away from trouble and just do your business.
By admin On September 8, 2010
It’s quite a challenge promoting your website especially when there are millions of other sites that are vying for the attention of the online users and consumers. This just means that you have to put more effort and strategic thinking into your site promotion plans. You need to be alert and observant about what’s happening in your niche. Feel the pulse of your target audience and determine their current needs.
There are quite dozens of site promotion techniques and options that an Internet marketer or website owner can try and use in his business or work from home. Here are just some of those effective and useful ones:
Internal site links
Some may say that these internal site links are not much of a big deal when it comes to marketing a site. However, it should be noted that they can help visitors understand your site’s theme and content by linking you to relevant pages. They also serve as related posts, articles or information. When it comes to search engine indexing, spiders or bots can index and crawl your pages more quickly and easily with those internal site links.
Social media campaign
Perhaps you don’t want to miss the opportunities and advantages that social media are able to offer each and every one of us especially those who work from home and are running an online career. Social media marketing covers a lot of grounds online from social bookmarking sites (Digg, StumbleUpon) to microblogs (Twitter, Plurk) to social networking giants (Facebook, MySpace). If you know pretty well how to use these social media, you are going to reap benefits from them in the long run.
This is a no-brainer. Anyone who’s into work from home or Internet marketing knows that having your own site will lead you one way or the other to search engine optimization or SEO. Who doesn’t want his/her site to end up at the top of the search engine results anyway? Other concepts related to SEO that you may also learn are site and keyword optimization.
This is somehow the most basic site promotion strategy there is and one of the many work from home tasks that any online marketer must have some knowledge of doing. Writing articles are simple and should not be very complicated. As long as you present your message in a clear and straightforward manner, then your articles are good to go. You don’t have to be a professional writer or journalist to pull this off but you have to be careful about your spelling and grammar usage.
Aside from articles, another great medium wherein you can promote or advertise your site is through videos. Many website owners and marketers have developed video marketing strategies and plans because they know that this is an effective way to expose their brand, business and site. The fact remains that most people prefer watching videos than reading articles and in addition to that, search engine loves them too.
These are just five random site promotion techniques that you can try in your work from home. You can learn and find some more online. All you need to do is dedicate some time out of your busy schedule for that learning process.
By admin On August 31, 2010
When you work from home or involve yourself in Internet marketing, you should brace yourself for the varying details that you will encounter from the start of your online career and as you go on. Working online means subjecting yourself for the daily learning process of your job. For instance, keyword optimization of your articles and web page content alone may yield significant details for you to learn and understand. Same is true with your marketing plans and campaign and other things in your business or work from home.
Even the so-called minor details such as the comparison of text and image links are being greatly considered or argued upon. Questions like: which type of links to use? Which is better than the other in terms of link building or traffic generation? Which of the two can contribute more to the success of my work from home or website?, these are the inquiries that an individual is likely to ask when choosing between text links and image links.
Before you go on and answer those questions, you should be able to really understand what text and image links are. In link building, you are being presented with two options on how t link one Web page to the other. When you say text links, you are using one or more words that are somehow ‘clickable’ and if you click those words, you will be redirected to another site or web page. On the other hand, when you say image links, you are using a certain picture or graphic that can be clicked on in order for you to get to the other location online.
A lot of Internet marketers and website owners have been using either or both of these links throughout the years. As time goes by, a lot of curious questions have been raised, one of which is regarding the value of the two links when it comes to search engine optimization. Several folks who work from home would like to know the difference between the two? Which is better? Which one to use?
In terms of link building or SEO, many believe that text links are better than just image links. Some explain that when you use image links, you lose the powerful value of the words, or more specifically, keywords. It’s also no surprise that text links have more weight than image links when it comes to search engine spiders crawling your sites. You have to remember that these bots don’t understand graphic or images and only the text.
What’s great about text links is that you have the opportunity to add keywords that you need for the content of your site and for your work from home as a whole. Although you can put your desired keywords in the alt tag of your image, that doesn’t seem to be enough since, as mentioned earlier, text links are being given more weight and importance by most search engines out there.
However, this doesn’t necessarily follow that image links are useless and can’t help you anymore. You may use both actually but you know very well which one to prioritize. Text links have quite an advantage over image links.
By admin On August 24, 2010
Most of the time, appearance counts the most and the reason a lot of people strive to make themselves look as good and as presentable as possible is that they don’t want to mess up that so-called ‘first impression’. Although we could go all day debating that the insides must be the element we should be focusing on rather than the external ones, you can’t still deny that in some cases, catching the first impression by making a nice appearance or exterior look is necessary and important and that concept is quite true with some aspects of your work from home.
For instance, if you are trying to earn money from home through your ebook business, there are certain things you should be paying close attention to aside from the content of your ebooks. Ebook covers make up the whole equation and come to think of it. Get rid of those ebook covers and you will still be struggling in selling and promoting most of your digital books no matter how great their contents are because let’s face it. Ebook covers are the ones that make the first impression not the content. So if you want your customers to start noticing your content, you will have to work on your ebook covers first.
Many folks who work from home through running an ebook business tend to ignore the importance of ebook covers. What they do is that they just make use of any free template for ebook covers that they can access online, put in the title with some random font styles and that’s it. The only advantage that one can get from this is that it’s quick, easy and best of all, it’s free. However, is that going to be beneficial for your ebook business in the long run? Will that really help you earn money from home?
How about if you take the time learning how to make unique and creative ebook covers that you know will catch your customers’ attention and make a very good first impression? Using those free templates means coming up with an ebook cover that’s the same with millions of other ebook covers out there since many users may have already accessed and used those free templates and a lot more will continue using them. That’s for sure. So where’s the uniqueness and creativity in that? Lack of those two elements may not help you make a first impression on potential readers and customers.
If you try to learn and master how to create ebook covers that are interesting and pleasing to the eyes, your ebook business or work from home may just have a good shot at being successful. You can start with tutorials and free software online or you may purchase those licensed ones if you have sufficient funds. All you need is some creativity, patience, perhaps some extra funds and a lot of time dedicated for learning.
However, if you believe that you aren’t skilled enough or don’t have enough time to learn how to create e-book covers but have more than enough financial resources to dish out, then what are you waiting for? There are affordable and cost-efficient paid services online that can help you come up with great ebook covers. You can also try hiring individuals online who earn money from home as graphic designers. Soon enough, you will learn that all these efforts can lead to a productive and profitable work from home using ebooks.
By admin On August 19, 2010
No matter what work from home opportunity you are into, there will come a time that you will have to write down some articles. Most of the time, the purpose of article writing is to build links and generate traffic either to your official website or sales page. No wonder it’s part of every Internet marketer’s marketing campaign. However, if you are running a huge online business, chances are you don’t have time to write articles by yourself. You will be too busy attending to other important stuff in your business or work from home.
There is now the dilemma on how you can carry out your article writing tasks. You can’t just ignore this very effective, not to mention free, marketing strategy, can you? So the next best option for you is to try outsourcing these writing tasks. There are lots of individuals out there who also strive to earn money at home by offering writing services. They can do the writing on your behalf.
You may wonder: why outsource? One good reason is to make the most out of your time as well as the opportunity or benefits you can get from those articles. Come to think of it. If you don’t consider outsourcing, you have two choices left. You either give up article writing as part of your marketing campaign or continue doing it and make use of what those articles can do for you and your work from home in terms of link building and traffic generation. With outsourcing, you get to use your time more conveniently but you can still produce the articles you want.
Why outsource? Another reason is for you to help those other folks earn money at home too. The people who are offering writing services online can be individuals from other countries, students trying to earn extra income, retirees, work from home moms or dads, company employees working part-time, among others. Some of these people may have excellent writing skills fit for your business and your article writing tasks. If you do outsourcing, you will be able to help them earn some cash for themselves and the chance to develop their skills more and that’s quite a good thing.
Why outsource? Aside from helping other people earn money at home and making the most out of your options, outsourcing can be cost-effective as well. Investing on these hired ghost writers of yours may benefit your business or work from home in the long run. Many marketers or those who are running their online businesses have been outsourcing people for their article writing and article marketing tasks and they still do up to now. They won’t choose to continue doing that if it isn’t beneficial and cost-effective, right?
Therefore, if you want to write articles and use them for link building purposes but don’t have the time to do so, you can always outsource or hire ghost writers or virtual assistants. Take note that you should always review and check those articles they are writing in order for you to see if those write-ups are error-free, unique and of quality. This is quite possible if you have some financial resources to spare.
By admin On August 12, 2010
Up to now, there has been an ongoing debate on which marketing strategy is far effective and better over the other. Is it article marketing or is it video marketing? Articles and videos are two different things and yet they can be used by Internet marketers to achieve one goal and that is to drive traffic to your site and expose your brand, your products and your work from home as a whole. So far, it seems that many have agreed that video marketing has somehow taken over the powers of article marketing, which was one of the earliest, if not the earliest, marketing and traffic generation strategies that was devised or developed back then.
This does not mean though that article marketing is no longer useful and effective as a link building strategy because it still is. However, this tactic has been used, abused and overused for so many times now that people and even search engines tend to get tired of it once in a while. You can’t also deny that Internet users and search engines alike have grown to love videos throughout the years and ever since YouTube and several other video sharing sites came into existence.
There’s really some loving going on for videos nowadays. Just look at how high those video clips sit at the top of those search engine results, from Bing to Yahoo! to Google. This is why many are considering and developing video marketing campaigns as part of their work from home and of course alongside article marketing. Who doesn’t enjoy watching videos anyway?
Perhaps it has crossed your mind that what if you can turn your articles to videos? That would be really cool, right? But is it really that possible? Isn’t that complicated or something? Well, you don’t have to worry about that because there is this certain service online called Article Video Robot. For those of you who haven’t heard about this nice tool, Article Video Robot or simply known as AVR claims to help you turn your articles to live videos within just three minutes or so without having to use a camera or a video editing software.
How it basically works? To start, you just have to copy and paste your article title and content in their respective text boxes found in the said tool. Navigating through AVR is no problem because it’s quite simple and user-friendly. The user interface won’t give you eye strains unlike those other online software or programs. It’s easy to read and understand as well. Once you have pasted your title and content, specify that you want the AVR software to automatically break the content of your article into paragraphs. This will allow you to format the paragraphs in your article easily because after letting AVR split your article into paragraphs, all you need to do is to verify that it has done it correctly or in order.
The next steps which include summarizing paragraph headlines into different styles, creating a voice-over for the paragraphs and adding images, subheadings, videos, background photo, background music and contact information are all walk-in-the-park processes. Even distributing your videos to over 17 video sites like YouTube and Metacafe has been made easy by Article Video Robot through a click of a button. Another great thing about this useful article-to-video tool is that you can try it out for 14 days for free. Is it worth checking out? Can it really help you with your work from home? That’s up to you to find out and decide.