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Work From Home Tips On Meta Tags And URL Structure

By admin On November 5, 2009 Under Work From Home

Some Internet marketers tend to ignore the bonus points and benefits that meta tags can offer. When you work from home and you have a site or blog as your online presence, you may have to consider adding SEO efforts and activities. Search engine optimization helps in ranking you higher and putting you at the top of famous search engines. Two main reasons why most folks want to do that is to get some more traffic and to raise awareness about their sites or online businesses. However, it does not stop there. You also have to try keyword optimization and, of course, meta tag optimization.

For the meta tags, you need to focus on improving your title and description tag as well as your site’s URL structure. So those search engine bots and crawlers can easily index your site and readers can understand better what’s in it for them. Another good thing is that you don’t have to be a web designer or someone who is quite an expert in creating and coding websites to actually edit those tags mentioned. It’s just basic HTML, if you may.

You may wonder why such simple meta elements are that important to your blog or site. Remember that these are the ones that show up in the search results. The title tag (or the title of the web page) is the blue-colored and underlined text which is slightly larger than the description tag and URL. The description tags can be seen below the title tags in search engine results and are colored black. The site or the web page’s URL then follows in green color. Try googling stuff and you will see this.

A lot of work from home tips about meta tags and meta tag optimization will tell you great ways on how to come up with an effective title and description tag as well as a structured and user-friendly URL. Some of those tips are the following:

–A title tag must be able to clearly show what kind of topic or content can be found from the web page.

–Don’t come up with a title that is not related to the content at hand.

–It’s a bad move to use a single tag for all of your site pages. Have a unique title with every page.

–Short yet straightforward. That’s how your titles should be, plus it should not be too long because that will put off most readers. Try also to come up with an interesting and informative title every time.

–If you put something in the description meta tags that is not in relation whatsoever to the existing content of the web page, then you’re toast.

–Just like in the title tag, your description needs to be unique in every web page of your site.

–Some folks who work from home and other Internet marketers try to place too many keywords in the description tag to trick the search engine crawlers. That’s not advisable. So don’t follow their footsteps.

–For URL structure, avoid using lengthy ones especially those with a series of random letters, numbers, etc. It would be best to use actual words and include some keywords from the content but don’t overdo it.

One comment - add yours
SEO Company

November 26, 2009

Great tips for creating search friendly URL’s. One option for websites who already have a pre-existing dynamic URL structure is to do a mod-rewrite that will allow them to mask the dynamic url with a more search friendly one.